AIrketing review (2026): AI answers and Google rank in one row, weekly
AIrketing puts six AI and Google surfaces side by side per prompt and city from €16/mo (annual, excl. VAT). Cheap and clever, but weekly only and it stops at advice.
AIrketing is a Spanish-language tracker from Sozpic, S.L. for CMOs, marketing teams and agencies. Once a week it runs each prompt on ChatGPT, Gemini, Perplexity, Google AI Mode, Google AI Overview and plain Google Search, from the country, city and language you set for that prompt. The result is one row per prompt that shows whether the AI engines name you next to where you rank organically, and for local businesses, who sits in the local pack.
How much work does it take off your plate? It monitors and it recommends. A site audit for AI readability ends in a prioritised list of fixes, and that is where the tool stops. Writing, publishing and checking whether bots came back are all yours.
What you get per plan
Prices were read on airketing.com/precios and airketing.com/llms.txt on 20 October 2026. All are in euros and exclude VAT.
| Plan | Monthly | Annual (per month) | Brands | Prompts |
|---|---|---|---|---|
| Pro | €18 | €16 (€192 a year) | 1 | 20 |
| Business | €79 | €71 (€852 a year) | 5 | 130 |
| Agencia | €129 | €116 (€1,392 a year) | 20 | 240 |
Every plan has the same six surfaces, weekly updates, per-prompt country, city and language, unlimited competitors, recommendations, full history and PDF and Word exports. Business and Agencia add priority support, and Agencia adds onboarding. More than 240 prompts is handled by email. The 14-day trial needs no card and includes 2 brands and 5 prompts.
What works
The side-by-side view is the idea worth paying for. A Spanish dentist or law firm can see, for "best X in Valencia", whether ChatGPT names them, whether Google AI Overview does, where they rank organically, and who holds the local pack with what ratings. Without it, you would piece that together from separate tools.
The data is read carefully. AIrketing counts mentions and linked citations separately, records citation position and recognises brand aliases. It classifies each prompt per model as always, sometimes or never present over 4, 12 or 24 weeks, which is a fairer way to read noisy AI answers than one snapshot. When Google does not show an AI Overview or AI Mode result, the dashboard marks it rather than scoring it as a miss.
Two more modules help with diagnosis. Anchor domains are sites cited in at least 80% of weeks, which tells you whose coverage you need. And it shows the Google searches Gemini runs before answering. The GA4 connection attributes sessions, events and conversions to prompts, which is unusual at €16 a month.
What to check before paying
Updates are weekly on every plan, with no faster option. The first analysis runs as soon as you add a prompt, but after that you wait a week for the next data point. The stability labels need at least three weeks per prompt before they mean anything.
Claude, Copilot and Grok are not tracked. AIrketing says it only covers what it calls frontier models, which is a choice you may or may not agree with. The entry plan's 20 prompts is enough for one location and a handful of services, not much more. And no API, MCP or crawler log features are listed.
Where it falls short of a full AI visibility platform
AIrketing tells you where you stand and what to fix. It does not show what AI crawlers do on your site, so you cannot tell whether the page you just improved was fetched again or returned an error. It also does nothing with its own recommendations: there is no content drafting and no CMS connection. For a one-person marketing team, that means the most time-consuming part of GEO is still on the to-do list.
The weekly cadence compounds this. Ship a fix on Tuesday and the earliest signal arrives next week, the stability label three weeks after that.
When Promptwatch is the better buy
Promptwatch costs more, and you should only pay the difference if you need what it adds. Three things stand out against AIrketing.
First, speed and coverage. Paid plans refresh prompts daily, across ChatGPT, Gemini, Claude, Perplexity, Grok, Copilot and others, plus Google AI Overviews and AI Mode. Second, the site side. Agent Analytics logs AI crawler visits from your CDN with a crawl-to-citation path and error tracking, and visitor analytics ties AI-referred visits to conversions through a script or GTM. Third, execution. Content Agents take the gaps found by content gap analysis, write the page and publish it to WordPress, Webflow or Framer after review in an inbox.
For a local business, the plan to look at is Professional at $245 a month, because city and state tracking start there. It includes 2 projects, 150 prompts, 18,000 responses, 1M visitor events, 25M crawler logs and 15 AEO articles. Agencies covering many Spanish clients should compare Agencia with Promptwatch's Kick-off plan at $199 a month, which has unlimited projects and prompts, 10 seats and 10M crawler logs.
Verdict
AIrketing is a smart small tool and very good value for Spanish local businesses. Organic rank, AI answers and the local pack in one row per prompt and city is genuinely useful, and the stability labels read the data honestly. It is weekly, it skips Claude, and it leaves every fix for you to do. If you need daily data, crawler logs and agents that write and publish the fixes, Promptwatch is the better buy.
FAQ
How much does AIrketing cost?
Pro is €18 a month (€16 billed annually), Business €79 (€71) and Agencia €129 (€116), excluding VAT. The 14-day trial needs no card.
Which AI engines does AIrketing track?
ChatGPT, Gemini, Perplexity, Google AI Mode and Google AI Overview, plus Google Search organic results, on every plan.
Can AIrketing tie AI visibility to conversions?
Partly. Its GA4 connection attributes sessions, events and conversions to prompts. It does not log AI crawler visits.
See plans at promptwatch.com.