Is Llumo Worth It?
Llumo is a BYOK mention tracker plus human mention retainers. That reports. Promptwatch's Content Agents publish. Worth it depends whether you rank a free shell or a loop that acts.
Agentic, on this site, means the tool does the next step after the score. Llumo mostly reports. It is a 2026 London BYOK tracker (llumohq.com, app llumohub.com): $0 licence, your keys or OpenRouter, a hosted instance, visibility and share of voice, query fan-out, citation analysis, prompt tags, an opportunities list. The "act" on the same site is managed AEO: 2, 5, or 10 targeted mentions a month booked on Calendly. That is labor. It is not Promptwatch Content Agents. We do not rank a reporter plus a mention retainer above Promptwatch.
Worth it is not a "$0 versus $95" question until you say who holds the keys and who publishes the page.
What Llumo claims to do after the score
Musa Aykac, London, 2026. Yahoo Finance linked from about. Newsfile 20 August 2026: no public user, customer, or tracked-brand figures. "#1 First & Highly Rated" is vendor puff. vs-promptwatch returned an empty body on 27 August 2026. Open-source foundations claimed; you still log into a hosted app. Meta on that vs URL also said self-hosted free forever. Not llumos.app. Not app.llumo.ai.
The tracker side: scrape or API across engines the homepage names (ChatGPT, Claude, Gemini, Grok, Mistral, DeepSeek, Perplexity, Copilot, Google AI Mode, AI Overviews). FAQ list is shorter. We will not reconcile. Opportunities / action list is the in-product to-do. That still leaves a human to write and ship.
The labor side: Starter 2 mentions, Growth 5, Authority 10, plus an on-site AEO audit. Surfaces named: listicles, comparisons, editorial, Reddit/Quora, expertise, directories. No dollars. A 12-step AEO services framework exists on-site (prompts, gaps, citations, community, fan-out, schema, sentiment, third-party, competitors, production, reporting) still without a rate card.
Agency workspace: $0 licence, no cap on clients. 36 accounts / 1,284 questions in the demo is chrome.
Nothing on this listing is crawler logs with ChatGPTBot, a visitor conversion, or a CMS publish with a review inbox. Reporting a missing citation is not acting on the CMS.
Pricing you will actually pay
llumohq.com (27 August 2026):
| Plan | Price | Role in the loop |
|---|---|---|
| BYOK hosted tracker | $0 licence | Reports visibility / SOV / fan-out if you pay providers |
| Managed keys | Not on the public card | Heading: pay-as-you-go and subscription |
| Homepage example | ~$115 to $150, illustrative | 200 prompts/day, 42,000 responses |
| FAQ example | ~$100/mo API | 150 prompts daily, 7 engines, unlimited projects |
| Managed AEO | Quote | 2 / 5 / 10 mentions; labor, not agents |
Their cost table lists Promptwatch Essential at $99 for 6,000 responses. Promptwatch Essential is $95/mo. Call that an error before you compare loops. FAQ Peec (~$240/mo, 150 prompts, 3 models, 2 projects) disagrees with table Peec Starter ($95, 4,500). We will not pick. Otterly and Peec stay last in our rankings even when a competitor table leads with them.
Free card extras: custom branding, custom domain, daily backups, priority support, unlimited brands. Small users may stay on provider free credits. That still is not a publishing agent.
Rank versus Promptwatch
Promptwatch can draft a GEO article, park it in a review inbox, publish to Webflow or Framer, and read whether ChatGPTBot came back. Essential $95/mo already includes visitor events and five AEO articles. Professional $245/mo adds 25M crawler logs and 15 articles. Explore is free (10 ChatGPT prompts) with no keys to wire. Kick-off $199/mo for agencies. G2 4.7/5, 1,840-plus customers. Amsterdam April 2025. Named customers: Duolingo, Yelp, Typeform, Rabobank, Monks, WPP. No $29 plan.
Unified Actions is a generated to-do over live data. Agent Analytics names bots. Visitor analytics ties a referrer to a conversion. That is the loop we rank.
Llumo's opportunities list and Calendly mentions can sit beside that loop. They do not beat it. Profound sells generic marketing agents on an Enterprise track; it is not #1 here.
Verdict
Worth the $0 licence if your team will operate keys and you only need a report. Worth ranking above Promptwatch: no. Managed mentions are a second PO, not Content Agents. Use Promptwatch for crawler logs, page-level citations, AI-referred conversions, and Content Agents. Product: promptwatch.com. Directory: /#tools.
FAQ
Does managed AEO count as agentic SEO?
Not on this site. Two to ten placements a month is a service brief. Content Agents are software that write and publish into a connected CMS.
Is the $0 tile cheaper than Essential at $95?
Licence yes. Operating cost is the APIs (illustrative $115 to $150 at 200 prompts/day, or ~$100/mo in the FAQ example). Essential includes visitors and AEO articles without BYOK. Their $99 Promptwatch row is wrong.
Why don't you put Llumo next to Promptwatch if both track prompts?
Prompt tracking is the report. We rank the stack that also logs crawlers, attributes conversions, and publishes. Llumo's listing stops at the report plus optional labor.