What are the best AI visibility tools for tracking offsite mentions?
The best AI visibility tools for tracking offsite mentions, ranked: third-party pages, Reddit, YouTube and LinkedIn sources that shape AI answers, with pricing and fit.
Offsite mentions are the references to your brand that live on pages you do not own: review sites, forums, news articles, comparison posts, videos and social posts. For AI search they matter more than most teams expect, because engines build answers from sources across the web, not only from your site. A brand can be discussed in a dozen places that the engines read and still have no link back to it. Tracking those mentions, and seeing which ones the engines actually use, is a different job from classic backlink monitoring.
What to look for in a tool
Third-party sources behind AI answers. Which external pages and domains get cited when the engines answer your prompts.
Mentions without links. Pages that name your brand but do not link to you. They still shape answers.
Community sources. Reddit, YouTube and LinkedIn deserve their own reports, because the engines often lean on them.
Competitor comparison. Where rivals are discussed and you are not.
Classic web monitoring. Social and news listening is useful context, even if it is not the same as what AI engines cite.
A path to action. A list of places to earn presence, not just a count.
The ranking
1. Promptwatch
Promptwatch is the strongest fit because offsite mentions are a named feature and sit next to the citation data that shows why they matter. Offsite mentions flag cases where your brand is named on third-party pages without a link. Dedicated Reddit, YouTube and LinkedIn citation reports show which threads, videos and posts the engines cite, and "My channels" filtering separates your own channels from everyone else's. Citation analytics report page and domain level citations with URL positions, and Citation Trends classifies each citation by content type and source type, so you can see whether engines favor forums, publishers or vendor pages for your category.
For competitors, Page Tracker follows specific URLs, yours or a competitor's, and heatmaps compare any two dimensions, such as brands against sources. The Action Board turns the findings into prioritized to-dos. Monitors run daily across ChatGPT Search, Google AI Overviews, Google AI Mode, Copilot, Gemini, Perplexity, Amazon Alexa and Meta AI, with other models via API.
Plans: Explore is free (10 prompts, ChatGPT only), Essential $95, Professional $245 and Business $579 a month. Agency plans are $199, $399 and $799.
2. Brand24
Brand24 is a social listening tool with an AI visibility add-on across nine engines. It lists a social listening base of over 25 million sources across social, news, blogs, reviews and newsletters, key citing sources, AI share of voice, and an Events Detector with real-time email and Slack alerts. It correlates online mentions with AI visibility. The AI add-on price is not published, and it lists no crawler-log product.
3. AthenaHQ
AthenaHQ is $295 a month on Starter with 11 models. It is an action-oriented platform with a content optimization agent. Its catalog entry places the ACE Citation Engine at the Enterprise tier.
4. Scrunch AI
Scrunch AI starts at $250 a month with four engines on Core and competitor benchmarking.
5. Profound
Profound offers citation share and answer-level analytics. It is sold as enterprise marketing agents, including PR, with custom pricing and an earlier estimate near $40,000 a year.
6. Uberall GEO Studio
Uberall GEO Studio shows a source breakdown by domain, page and social source, including Reddit, LinkedIn, TikTok and YouTube. GEO Starter is $109 a month and GEO Scale is $449 a month.
7. LLM Pulse
LLM Pulse lists owned-media tracking across YouTube, Reddit and social on its Growth plan at EUR 99 a month. Its default cadence is weekly.
8. HubSpot AEO, Semrush and Ahrefs
HubSpot AEO is $50 a month and recommends reaching out to third-party sites as one of its actions. Semrush AI Toolkit is $99 a month per domain. Ahrefs Brand Radar reports brand mention share from a large prompt index, with the AI Visibility Index from $199 a month on top of an Ahrefs plan.
Comparison
| Tool | Offsite features per vendor listing | Entry price |
|---|---|---|
| Promptwatch | Offsite mentions, Reddit, YouTube and LinkedIn reports, citation source types | Free tier; paid from $95/mo |
| Brand24 | 25M+ source social listening, key citing sources, alerts | AI add-on price not published |
| AthenaHQ | GEO score, Action Center | $295/mo |
| Scrunch AI | Competitor benchmarking | $250/mo |
| Uberall GEO Studio | Source breakdown incl. Reddit, LinkedIn, TikTok, YouTube | $109/mo |
| LLM Pulse | Owned-media tracking (YouTube, Reddit, social) | EUR 99/mo for Growth |
| HubSpot AEO | Outreach recommendations | $50/mo |
Who should pick which
If your PR or brand team already uses Brand24 and wants AI mentions next to social listening, the add-on fits. If you need to see which third-party sources the engines actually cite for your prompts, and then act on them, Promptwatch is the better primary tool. A sensible pairing for some teams is a social listener for the broad web and an AI visibility platform for what the engines read.
How to use offsite data
List the top 20 external domains cited for your prompts. Mark each as a review site, forum, publisher, video or social. For each, ask whether you can appear there honestly: a real review, a real contribution, an accurate listing, a quote for a journalist. Skip anything that violates a platform's rules. Then re-measure, and look at whether citations from that source change.
No tool can guarantee that a mention produces a recommendation. Start with the free Explore plan on Promptwatch and see which outside sources your top prompts rely on.